Kufunika Kwazinthu Zambiri mu SEO: Maupangiri Anatsatanetsatane Wolemba Semalt


M'NDANDANDA WAZOPEZEKAMO

Kuzindikira Zinthu

Masamba ambiri akufuna kulembedwa pakati pa tsamba la Google TOP 100. Ambiri a mawebusayitowa amayesa kukhathamiritsa masamba awo kuti apange injini zosakira. Ochepera ochepa aiwo amamvetsetsa kufunikira kwa zomwe zili mu SEO.  

Potengera mtundu wa pamwamba pazofunsidwa, zomwe zili patsamba lanu zingafanane ndi injini yagalimoto yanu. Galimoto yanu singayendetsere inchi yopanda injini, momwemonso tsamba lanu lawebusayiti silikhala patsogolo popanda mawonekedwe abwino.  

Zinthu zanu zikakhala zapamwamba kwambiri ndipo njira zanu zina za SEO ndizosakhazikika, posachedwa, tsamba lanu lidzakhala pamwamba pamasamba osakira. Chosinthacho ndichotheka ngati zomwe mungagwiritse ntchito ndi zomwe SEO mulibe - zingatsogolere ku zilango kuchokera ku Google. Tsamba la webusayiti ikangogundidwa ndi chilango cha Google, nthawi zambiri zimawavuta kuchira.  

Semalt akufuna kukuthandizani kumvetsetsa za zomwe zili mu SEO, zomwe zili kwenikweni, momwe mungapangire zolemba zanu zonse komanso zonse zomwe mungachite kuti mutsimikizire kuti zomwe mukusankha ndi njira za SEO zikugwira ntchito limodzi kukupatsirani malo pamwamba pofufuza kufunsa kwa injini.

Tiyeni tiwone dziko lazinthu ndi SEO.

Kodi Zinthu Zili Pati?

Mulingo woyambira, zolemba ndi zidziwitso zamtundu wa digito (zolemba, chithunzi, kanema, zomvera) patsamba lanu zomwe zikuwunikira, kusangalatsa kapena kudziwitsa alendo anu.

Kodi ndizofunika bwanji mu SEO?  

Zofunsa zoposa 3.5 biliyoni zimapangidwa tsiku ndi tsiku pa Google. Poyesa kusunga ogwiritsa ntchito, Google imapitilizabe kusinthanitsa ma algorithm ake kuti awonetsetse "zotsatira zofunikira ndi zoyenera" munthawi yochepa kwambiri.  

Zotsatira zabwino komanso zoyenera patsamba lino ndizomwe zili patsamba lonse la intaneti. Amawerengedwa kuti azitha kugwiritsidwa ntchito bwino komanso kufunikira kwa ogwiritsa ntchito omwe akusaka.

Izi zikuwonetsa kuti zomwe mukusankha zikuyenera kuonedwa ngati zothandiza ndi Google kwa ogwiritsa ntchito zisanayesedwe.

Kuti muwonjezere kuthekera kwa phindu la SEO pazomwe mumalemba, pali zinthu zina zomwe muyenera kukhala nazo zomwe muli nazo. Mulinso:

1. Ziyenera kukhala zothandiza komanso zothandiza: Ngati muli ndi tsamba lawebusayiti yanu, muyenera kuphatikizapo malowa, zambiri zokhudzana naye, malonda / ntchito zomwe mwapereka, ndi maola ogwira ntchito. Ngati mungathe, onjezani blog kuti makasitomala anu azisinthidwa pazatsopano zamabizinesi anu.

2. Ziyenera kukhala zamtengo wapatali komanso zofunikira kwambiri kuposa masamba ena mu niche yomweyo: Ngati mungalembe zodzithandiza, mwachitsanzo, onetsetsani kuti zolemba zanu zimapereka chidziwitso chabwinoko kapena lingaliro lina pankhani yazodzithandizira kuposa maulamuliro ambiri Zolemba zake zimakumananso tsiku lililonse pamutu womwewo.

3. Ziyenera kukhala zodalirika: Kutsimikizika kwa tsamba lanu kumatha kulimbikitsidwa ngati mungagwiritse ntchito kafukufuku woyambirira, malingaliro, ndi maulalo pazomwe zili patsamba lanu. Mbiri ya olemba, kuwunika, ndi maumboni kuchokera kwa makasitomala enieni zimathandizanso kukhulupirika kwanu.

4. Iyenera kukhala yapamwamba kwambiri: Onetsetsani kuti zomwe zili patsamba lanu ndizopadera, molunjika ku mfundo ndi zapamwamba. Pewani kuba mwachisawawa konse.

5. Iyenera kukhala ikuchita nawo: Bweretsani webusayiti yanu powonjezera zithunzi ndi makanema apamwamba. Musalole kuti alendo anu asokonezedwe ndi kalembedwe, zolakwitsa kapena zolakwika zenizeni. Pewani zotsatsa zambiri. Onetsetsani kuti alendo anu akutenga nawo mbali powasintha. Mutha kuwasunganso patsamba lanu nthawi yayitali kudzera m'mabokosi a ndemanga komanso / kapena makanema ochezera.  

Momwe Mungapangire Zolemba Zomwe Zimapangidwira Ma Injini Osaka

Kuti mupange zomwe zili zabwino, pali njira zingapo zomwe ziyenera kutsatiridwa.

Musanayambe Kupanga Zomwe zili

1. Pangani kafukufuku wamawu: Kuti mupeze zotsatira zabwino, mudzafuna kudziwa kuti ndi mawu ati omwe amafunidwa kwambiri ndi omvera omwe mukufuna. Chida chodalirika kwambiri chofufuzira monga mawu omwe Semalt amapereka chingakhale chothandiza kwambiri kuchita izi.

2. Sankhani mutu ndi mawu ake omwe amathandizira: Ndikofunikira kuti mupange kafukufuku wofunikira kuti mawu anu apezeke pazosaka. Kuchokera pakusanthula kwanu, sankhani mutu woyenera pazomwe mumalemba. Onetsetsani kuti mumayang'ana pa mawu achinsinsi. Komanso, pewani mawu osakira kwambiri omwe ali ndi chiwerengero chofufuza.

3. Sinthani mwatsatanetsatane mafayilo anu ndi momwe ziliri kuti zitheke kuwerengera: Masamba ambiri akumenyera chidwi kwa alendo onse omwe ali nawo patsamba lanu. Chifukwa chake muyenera kuchita zonse zomwe mungathe kuti azisungitsa zinthu zanu. Njira imodzi yochitira izi ndikusintha zomwe zili patsamba lanu kuti ziwerengedwe mosavuta.

Pansipa pali maupangiri omwe angakuthandizeni:  

a . Gawani zomwe mumalemba m'matumba ang'onoang'ono. Ndime zazikulu zimawopseza alendo ambiri kutali. Ndikofunika kugwiritsa ntchito pafupifupi ziganizo 2-3 pagawo lililonse.

b . Monga momwe mungathere, ikani timitu tating'onoting'ono ndi / kapena zithunzi pambuyo pa mawu aliwonse 200-300 kuti mupitirize kuwononga zomwe mumakonda.

4. Ikani zolumikizira kumbuyo kwanu: Mukatsimikizira kuti tsamba lanu ndi labwino kwambiri, limakhala lalitali kwambiri. Mukalumikiza mawu ena kutsamba loyenerera komanso lovomerezeka, zosakira zimatsimikizira kuti zomwe mumakonda ndizabwino. Zotsatira zabwino, sinthani mawu pa ulalo wanu kukhala 6 kapena ochepera.

5. Gwiritsitsani mutu wanu ndi chandamale chofunikira: Ngati mukufuna kupanga zofunikira kwambiri komanso zoyenera pamutu wanu, ndikofunikira kwambiri kuti musunge mutu wanu. Komanso musayese kuyang'ana mawu ambiri. Onetsetsani kuti mukuyang'ana pamutu wanu ndi mawu osakira omwe amathandizira.

Mutapanga zomwe muli nazo

1. Sinthani Ulalo Wanu: Ndi tsamba lanu tsambalo lanu lomwe limayikidwa mwachindunji pamwamba pazotsatira zakusaka. Momwe URL yanu imapangidwira imatha kudziwa kusintha kwanu. Ngati ulalo wanu ndi wautali kwambiri kapena wowoneka bwino, ungawope owerenga pakusankha kutsamba lanu. Ndikofunikira kuti ulalo wanu uwerengedwe ngati momwe mungasinthire mitengo yanu mosasamala.


2. Sinthani chizindikiro chanu: Tiyi yamutu ndiye mutu wamutu womwe sungathe kuwonerera pansipa. Makhalidwe anu apamwamba amachititsa kuti wosuta alembe patsamba lanu kapena kuti anyalanyaze. Zizindikiro zamutu zimathandizanso makina osakira kumvetsetsa tsamba lanu.

Nawa maupangiri omwe angakuthandizeni kukhathamiritsa mutu wanu:

a. Lekani zilembo zamutu zikhale mwachindunji zomwe zili patsamba lino.

b. Chidikha chaudindo chizikhala cha zilembo 60 kapena kuchepera.

c. Ikani mawu anu osakira poyambirira.

d. Yesetsani kuti musaphatikizire mawu ambiri mumutu.  


3. Sinthani mafotokozedwe anu a meta: Mafotokozedwe a meta ndi mawu achidule kuchokera patsamba lanu omwe amapezeka pansi pa ulalo ndi chizindikiro. Zinthu zazing'ono zomwe zikuwoneka mu meta panjira zimakhudzanso kuwongolera kwanu chifukwa zomwe zikuwoneka pamenepo ndi ogwiritsa ntchito ziziwonetsa ngati angadule tsamba lanu kapena kupitirira poyambira. Nawa maupangiri omwe angakuthandizeni kukonza tanthauzo la meta:

a. Onetsetsani kuti malongosoledwe a meta ndiwowerengeka mwachidule komanso mwachidule pazomwe zili.

b. Onetsetsani kuti malongosoledwe a meta ali ndi zilembo zosakwana 160.

c. Ikani mawu oyenerera pakufotokozera kwa meta (adzawonetsedwa pazotsatira).


Momwe Semalt Angathandizire

Izi zitha kumveka zambiri ndipo zitha kuwoneka ngati ntchito yayikulu. Ichi ndichifukwa chake Semalt adapanga dongosolo lokonzekera bizinesi yanu. Chinsinsi chopanga zabwino zomwe zingapangidwe koyamba ndikuwongolera mawonekedwe anu pazosaka zomwe zingapangitse bizinesi yanu kuchita bwino.

Semalt amakuchotserani nkhawa ndikupangitsa bizinesi yanu ya pa intaneti kukhala yopambana.  


Amapereka zinthu zodabwitsa ndi ntchito zowonetsetsa kuti masamba anu azikhala kwambiri. Izi zikuphatikiza:

1. AutoSEO: Semalt's AutoSEO imalonjeza zotsatira zazikulu mkati mwake. Phukusi ili la SEO limapereka: kusintha kwa mawonekedwe a webusayiti; kukhathamiritsa patsamba nyumba yolumikizira; kafukufuku wamagama; ndi malipoti a intaneti. Dinani apa kuti muyambe.

2. SEO yathunthu: Izi zimaphatikizapo njira zapamwamba za SEO zopangidwira zotsatira zabwino kwambiri. SEO Yathunthu ya Semalt imapereka: kukhathamiritsa kwa mkati; kukonzekera webusayiti; kulemba zolembedwa; kulipira ndalama; kuthandizira ndikuthandizira. Tengani mwayi pa Semalt's Full SEO pano .

3. Ma analytics pa intaneti: Zida za Semalt analytics zowunikira zikuwulula njira yayifupi kwambiri ya Google TOP10. Zida izi zimathandizira kuyang'ana masanjidwe anu atsamba; tsegulani mawonekedwe awebusayiti yanu pa intaneti; onani masamba opikisana; zindikirani zolakwa zapa tsamba; ndikupatseni malipoti onse aposachedwa. Mutha kupeza malipoti anu aulere pa intaneti pompano.

4. Kukula kwa masamba: Zinthu zomwe zimawonekera pa intaneti zimafunikanso pa intaneti komanso momwe zinthu zilili pamoyo wanu. Chithunzi chosangalatsa chimathandizira kuti makasitomala ambiri azikhala ogula. Semalt imatsimikizira kuti tsamba lanu limawoneka bwino komanso losavuta kwa makasitomala anu. Madera otsogola a Semalt amapereka: mawonekedwe owoneka bwino komanso othandiza pa intaneti; njira zowongolera dongosolo; kuchuluka kowoneka; kuphatikiza kwa plugin yosalala ndi API; Kubwezeretsa malonda pa intaneti; thandizo ndi kukonza.

5. Video kupanga: Asides kuwalanditsa topnotch zili olembedwa kuti makasitomala awo, Semalt Ikuonetsanso zili kanema wochititsa mantha kuti mukhalebe zotsogola mpikisano.  

Pomaliza

Zambiri ndi mfumu pakusaka zotsatira zakusaka. Zomwe mumalemba zimakhala ndi mwayi wopanga bizinesi yanu kapena kuiphwanya. Ndi luntha lomwe lasonkhanitsidwa pano, mutha kupanga zofunikira pazoyeserera kapena ndibwino, muzisiyira m'manja mwa abwino kwambiri mu bizinesi ya SEO - Semalt.